New Social Network Sobrr Deletes Content in 24 Hours

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A new social network called Sobrr erases everything in 24 hours.

Users can “keep” connections with other users or choose to be “24-hour friends,” interacting with follows, comments and cheers. Photos are tagged geographically only once.

The network hopes to sway users who have become disillusioned with grandstanding on Facebook, where crafting posts to make a good impression appears to outweigh a more sincere portrait of users’ real-life circumstances.

Sobrr founder Bruce Yang hopes Sobrr’s ephemeral experiences — similar to those offered by disappearing messaging apps like Snapchat — will counteract the need to manipulate the time-space continuum. On Sobrr, space is the only variable.

“Sobrr encourages users to go out and live in the moment,” Yang told VentureBeat. “The fact that everything will disappear soon keeps the user engaged with things in the present.”

The 26-year-old software engineer believes networks like Facebook — which encourage users to create digital histories — lead to false-positive image crafting and living in the past.

“They’re obligated to create a positive, presentable online image… forced to put up a face,” said Yang. Sobrr aims to restore spontaneity and real-life sincerity.

“The 24-hour friendship is such an intuitive concept that all the current social networks have overlooked,” Yang added. “In real life, people socialize with others but only make friends with who[m] they like.”

Similarly, with Sobrr, a night of partying and pictures may end only with those friends users wish to “keep.” Sobrr’s friending process might also minimize the guilt or discomfort associated with unfriending someone on Facebook.

The network launched on June 24 and is still in an experimental stage with users in San Fransisco.

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Social Media Newsfeed: LinkedIn Connected App | Sobrr Social Network

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LinkedIn Replaces its Contacts iOS App with Connected to Take the ‘Work’ Out of Networking (The Next Web)
LinkedIn Thursday replaced its Contacts app for iOS with Connected, a new app that reminds you to reach out to people in your network. Connected, which is English-only for now, uses a simple card interface to let you swipe through notifications about contacts that are celebrating milestones like a new job or a birthday. Mashable Contacts wasn’t just an address book, although it could operate as one; the app also included a “To Do” tab, a News Feed-like stream of alerts from the user’s LinkedIn connections. Alerts include milestones like work anniversaries, birthdays or a new job. TechCrunch Connected will be more than just a place where you can manage your contacts: the idea here is to strengthen relationships with connections you already have. It’s another step forward in the company’s bigger bid to be an intelligent layer on top of a basic contacts database — a play on a wider strategy to do more in anticipatory computing, an emerging area in app development that plays on ideas of artificial intelligence and big data to “predict” what a user may want to see or do next. Forbes If someone at an upcoming meeting is on LinkedIn, the app (even while off) will ping users a notification about them including their photo and recent developments they’ve posted on LinkedIn, as talking points. Users don’t have to be connected on LinkedIn to get “pushed” these details, which could also include a recent birthday or changed locations, said David Brubacher, head of relationships products at LinkedIn: “It’s taking the work out of networking.” Fast Company Connected comes just three weeks after the launch of LinkedIn’s job-hunting iPhone app. Earlier this year, the company’s ill-fated Intro app was shuttered after just four months amid security concerns.

Meet Sobrr, a New Social Network That Erases Everything After 24 Hours (VentureBeat)
As people on social media become increasingly aware of their illusory lives on Facebook, the new social networking app Sobrr promises one of reality’s greatest assets — forgetting. On Sobrr, everything expires in 24 hours.

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Facebook Updates Desktop App Ads to Allow for Direct Sales of Virtual Goods (AllFacebook)
Developers with games that use virtual goods can now sell those virtual goods directly via ads in Facebook’s News Feed or right-hand-side ads following an update to the social network’s desktop application ads. The update was announced in a post on Facebook’s developer blog, which stated that desktop app ads for virtual goods can now be created via all of the social network’s ad interfaces, including its ads create tool and Power Editor, as well as through Preferred Marketing Developers.

Marc Andreessen’s First Six Months on Twitter Were Unbelievably Epic (Quartz)
Marc Andreessen — co-founder of Netscape, now a venture capitalist at Andreessen Horowitz — officially registered his @pmarca Twitter account more than seven years ago, on May 10, 2007. But after posting one tweet—”Twittering!”—and a second in 2011, Andreessen only started tweeting in earnest this year, on Jan. 1, at 12:01am Pacific time.

A Brief History of the #Selfie (1839-2014) [Infographic] (AllTwitter)
Back in 1839, Robert Cornelius took a portrait of himself outside his family store. Wikipedia describes the photo as “an off center portrait of a man with crossed arms and tousled hair,” and the first-ever selfie was thus born.

Chicago Police Department Utilizes Twitter as social media continues to expand (Fox 32 News)
The life of a cop is not what you see in TV shows. Twitter followers of the Chicago Police 14th District got a behind the scenes look at what two veteran officers do on a typical night.

Social TV’s Top Shows, Actors Among Emmy Nominees (LostRemote)
The 66th annual Emmy Award nominees were announced Thursday, and some of social TV’s biggest shows and actors are among the contenders. HBO’s “Game of Thrones,” Netflix’s “House of Cards,” and now-concluded AMC classic “Breaking Bad” are nominated for outstanding drama series, along with HBO’s mini-series “True Detective” and AMC’s “Mad Men.”

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