Cuban-backed Breeze uses fake ridesharing job ads to trick users into applying for car loans


The Craigslist ad seemed too good to be true.

A brand new ridesharing company offering a guaranteed $ 20 an hour and — get this! — a free Prius! All you have to do is register online, confirm you’re not bankrupt and don’t have any major driving convictions, and you’re all set to start earning.

Guess what! It was too good to be true.

In fact, “Ridesharing Taxi Co” turns out to be an entirely fake company, designed to fool people into signing up for financing on a leased Prius. There’s no ridesharing job at the end of it, just a half-assed suggestion that you might use your shiny new Prius to drive on Uber or Lyft.

So far, so typically Internet scammy. But here’s the twist — the scam is being orchestrated not by some shady car salesman but a legitimate, venture-backed startup: Breeze.

Backed by the likes of Mark Cuban, who has acted as the company’s pitch man on television, Breeze was co-founded by Jeff Pang, Ned Ryan and Charlie Fang. According to LinkedIn, CEO Pang previously worked at Uber, Homejoy, and Goldman Sachs…

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