Twitter to Politicians: We Help You Get Money

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Barack Obama, Mitt Romney and other politicians across the country are constantly asking followers to pitch in money to their campaign — but do those pitches actually work?

According to Twitter, absolutely.

The company commissioned a study from data research firm Compete and found the average Twitter user is 68% more likely than the average Internet user to visit a campaign donation page. Meanwhile, 97% of Twitter users exposed to political tweets are more likely than other users to visit a campaign donation page.

That increase in likelihood to donate may be because Twitter users inclined to follow politicians and political news are also already inclined to contribute fina…
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More About: 2012 presidential campaign, Politics, Twitter, US

Mashable

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