Internet marketing is revolutionizing the way business owners and consumers buy and sell goods and services. Over the years, many brands and businesses have started to adopt Internet marketing much more extensively than traditional mass media marketing as seen in the graph from Adecco which is part of an Infographic that explores the evolution of marketing. Many of these businesses have realized the importance of Internet marketing particularly as an inbound marketing tool that delivers better results and revenues than traditional marketing channels.
To gain a better understanding of why full Internet marketing has grown in popularity over the years, one should first gain an insight of the advantages this digital marketing tool present for businesses, whatever size or industry they may be. It is also important to also take into consideration some of the disadvantages full internet marketing campaigns present businesses to help them gauge which digital marketing tool will work best for their business environment.
The infographic (click to zoom):