Infographic: A Week in the Life of a Social Brand


Wonder what changed on social from 2012 to 2013? Looking into the top 100 brands on social, Unmetric was able to visualize the ways brands changed how they interacted — and a year makes quite a difference. Some highlights? Apparently, YouTube videos are shortening in proportion to our attention spans and engagement is up all around.

Get it all in Unmetric’s latest infographic:

Now, what’s next for 2014…

Social Media Week