How a Lead Becomes a Customer [Infographic]

Posted by Chelsea Hejny on 30 Oct 2014 / 0 Comment

Our 2014 holiday eBook, Collect & Convert More Leads This Holiday Season,” focuses on best practices for social media lead generation during the busiest shopping season of the year. Today, the day we officially release our eBook, it only seems appropriate that we highlight an infographic about leads.

The lead generation company ReachLocal recently came out with an infographic titled “How a Lead Becomes a Customer.” If you’ve never put yourself in the shoes of a potential customer to try to visualize and understand their decision-making process, this infographic will be enlightening for you.

For a great illustration on how a lead becomes a customer, check out our featured infographic below!

Readers, quick question: What’s your most effective social media tactic for collecting leads? Please leave your comment below.