Engage NYC Is Back!


That’s right – on October 23rd the leading event designed for social marketers, by social marketers, is coming back to New York City.

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Engage NYC has an outstanding lineup of social marketing leaders from the top global brands; we will be telling you a bit more about each guest speaker as we get closer to the event – find the full list here.

Hear how TUI, Europe’s leader in leisure travel, used data-driven insights to build a smarter social strategy for optimizing content and improving customer care. That strategy gave them four of the top five Socially Devoted brands in their vertical on Facebook.

Turkish Airlines will share the science behind turning a global ad into the most successful YouTube campaign ever.

And Lenovo will inspire with the story of how they developed a new industry standard by incorporating social media best practices into their research at the Digital and Social Centre of Excellence, using analytics and benchmarking. Socialbakers will also team up with Lenovo to debut an innovative new benchmark that measures brands’ overall performance across social platforms, languages, and timezones.

In addition to all this, we’ll also be revealing our exciting celebrity speaker tomorrow – so stay tuned!

Can’t make it in person? Socialbakers has gone above and beyond to make it accessible for marketers across the globe. This year the Socialbakers team will be screening #Engage2014 in 7 major cities – Sao Paulo Mexico, London, Paris, Hamburg, Istanbul, and Dubai. So we’ll see you at Engage 2014 – wherever you are!

  • Join the conversation around #Engage2014.
  • Lionel Fumado, Head of Social Media at Orange, one of the top 10 brands for customer care on Facebook globally, is getting revved up on Twitter.
  • Get the rundown from Diana Mackie.

Social Media Week