5 Mobile Marketing Tools to Reach Customers on the Go

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This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.

Looking to up your mobile marketing game? Here are five vendors that can help.

1. MailChimp

Email marketing is one of the most popular ways to stay in touch with customers, and there are now many tools that can help you mobile-enable these programs

For example, MailChimp has added a number of mobile features that allow you to view your email campaign stats, see who is tweeting about you and manage your lists and subscribers from your mobile device. MailChimp also offers mobile-friendly templates for your newsletters, so your campaign will look good when users read it on their mobile devices. Read more…

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