Why ‘The Guardian’ Is Forgoing Paywalls — For Now


Following The New York Times‘ recent success, online paywalls (particularly the metered-access kind) have been popping up on newspaper websites across the globe. In the U.S. alone, nearly half of all newspapers now have some sort of online paywall, according to estimates from the Alliance for Audited Media. In the UK, adoption has been slower, though many of the country’s leading dailies — The Times, The Independent, The Financial Times and The Daily Telegraph among them — now require a paying subscription for full digital access, including mobile.

As mentioned, the uptake in paywalls, particularly in the U.S., can be largely attributed to the NYT‘s widely publicized success with its me…
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