By the end of 2014, Verizon plans to release a “Verizon Car Share” mobile application. The car-sharing app will feature some new features that competitors like Zipcar don’t have. After downloading and logging into the app, users can scan a QR code on the vehicle’s windshield to load the car’s ID number, as well as feed in the driver’s account information. Once scanned, the users unlock the car after an electronic key appears within the app, and a key fob stored inside will start the vehicle.
Verizon noted peer-to-peer sharing through a mobile application is replacing car ownership as a core part of young people’s lifestyle and costs. With this new program, anyone’s vehicle can participate, and Verizon even hinted at their foray into the sharing economy beyond vehicles. Paul Bedard, Verizon’s Associate Director of Connected Solutions, said, “This is just our entrée toward developing a platform for a sharing economy where users can just walk up to any kind of shared resource and access it through Verizon.”