Click here to receive the Morning Social Media Newsfeed via email.
Facebook: More than 1B Daily Video Views (AllFacebook)
In unwelcome news for YouTube and the television industry, Facebook released statistics Wednesday illustrating explosive growth in video uploads and views, saying that the social network has averaged more than 1 billion daily video views since June. Other video stats from Facebook included, the number of video posts per user has shot up 75 percent globally and 94 percent in the U.S. over the past year. Adweek Sixty-five percent of global Facebook video views occur on mobile devices, according to the social media giant. “Consumers use their mobile devices to view and share content anytime, anywhere,” said David Deal, a digital marketing consultant in Chicago, after learning of the new data point. “Smart brands will use Facebook to share video content that engages consumers in the moment on their devices.” Advertising Age Coinciding with the increase of videos being uploaded to Facebook, videos are also overtaking more of the web’s most valuable real estate, the Facebook news feed. The number of videos showing up in people’s news feeds has increased by 360 percent compared to last year. Re/code OK. So what kind of stuff are people watching? Or, more importantly, what kind of stuff should people post? Facebook provides two examples, both from high-profile creators Facebook is trying to court: Ellen DeGeneres, and Time Inc.’s Time magazine. Bloomberg Businessweek Brands typically measure a promotion’s success against television and other parts of the Web. Facebook’s video ads don’t work the same way as those offerings, as they can be targeted more specifically to certain demographics.
In the Wake of Paris Attack, Extremists Take to Twitter to Celebrate (The Boston Globe)
In the aftermath of a deadly attack on the satirical newspaper Charlie Hebdo in Paris, many took to social media to rally and mourn — changing their profile pictures to “Je suis Charlie” after the name of the paper, and making the terms #CharlieHebdo, Bernard Maris, Cabu and Wolinski trend worldwide on Twitter. But in murkier, quieter corners of the Internet, other hashtags are also trending: A number of self-proclaimed jihadis have been celebrating it on a hashtag that Al-Hayat’s Joyce Karam translates as #ParisInvasion.
Is Dropon the New Ello? (SocialTimes)
Ello apparently isn’t good enough for some people out there, when compared to Dropon. Indeed, where Ello said users were not a product, Dropon says it’s “The social network that gives a [email protected]#$ about your privacy.”
PayPal Launches its Mobile App on BlackBerry (VentureBeat)
PayPal is now available on all major mobile platforms after finally rolling out its app to BlackBerry. The app will be available on the BlackBerry Q10, BlackBerry Z10 and BlackBerry’s new Classic smartphone.
Twitter CEO Sells $ 5 Million of Twitter Stock (AllTwitter)
Twitter chief executive officer Dick Costolo has sold 140,352 shares of Twitter stock, netting over $ 5 million. According to a filing with the Securities and Exchange Commission, Costolo made the sales in the last few days.
Academy to Launch $ 5.5M Social Media Campaign for Oscars (New York Post)
Without a social media powerhouse host for the Academy Awards next month and with few blockbuster films up for an Oscar, producers of the show are fearful ratings are going to fall sharply from last year. So the Academy of Motion Picture Arts and Sciences is ready to unleash a $ 5.5 million marketing plan aimed at social media to entice eyeballs to the Feb. 22 telecast on ABC, according to a report Wednesday.
Doritos is Watching You Vote for Super Bowl Ads (LostRemote)
Social engagement around the Super Bowl is already starting with the Doritos “Crash the Super Bowl” ad contest. Every year, Doritos asks independent filmmakers to create their own ads.
Building Something Using Twitter? It’s Sharing its Most Requested Code on GitHub (The Next Web)
If you’re a developer looking to build something using Twitter, life just got a bit easier. Twitter’s Developer Advocacy Team has announced that it’s sharing the social network’s most commonly requested code on GitHub.
The Interview Online Success Could Be a Proving Ground for Digital Releases (SocialTimes)
If the revenue generated by The Interview on VoD services outstrips the box office, as happened recently with Snowpiercer, studios will have to start considering simultaneous release a lot more seriously. As of Jan. 6, The Interview has made more money through digital distribution than in theaters, according to Re/code.
New Career Opportunities Daily: The best jobs in media.