National brands often struggle to automate marketing through the local partners that sell their products, according to the following infographic by SproutLoud.
Some 56% of distributed marketers say “maintaining brand consistency” is a big challenge, and 48% also say one key reason for that is “lack of marketing expertise.”
The solution to such problems is automation, according to SproutLoud.
Top-performing organizations that used local marketing automation technology reported 300% or more increases in revenue growth within the first 12 months of investing in the technology, according to data cited in the infographic.
To find out more about how dedicated local marketing automation tools can help your business, check out the infographic:
Veronica Maria Jarski is the Opinions editor and a senior writer at MarketingProfs.