LinkedIn Sponsored Updates: This Week in Social Media


social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

LinkedIn Introduces Sponsored Updates: LinkedIn is expanding its “content ecosystem with the launch of Sponsored Updates.” This allows companies “to build relationships by delivering their content into the homepage feed of members beyond those who are following their company.”

linkedin sponsored updates

Sponsored Updates will allow companies to build relationships.

SlideShare Introduces New Infographics Player: This new player is specifically for infographics and “optimizes the viewing experience of the increasingly important content type” on SlideShare.

slideshare infographics

SlideShare now has an infographic player.

Facebook Launches Photo Comments for Pages: “Now people can leave photo comments on page posts. Page admins can also respond to comments with a photo. This is rolling out gradually and globally.”

facebook photo update

You can leave photo comments on Page posts.

Foursquare Expands Ads to More Small Businesses: Foursquare offers “a new way to find great customers—self-serve Foursquare Ads for small businesses. The idea behind these new ads is simple—connect people looking for somewhere to go with businesses that want to drive traffic to their stores.”

foursquare ads

Foursquare’s self-serve ads allows businesses to connect with people.

Tumblr Updates Double Dashboard: The new Tumblr Activity page “lets you graph the latest activity on your blog, view your top fans and posts, and see all of your recent notifications.” There is also “a new way to see notes that’s faster (endless scrolling!) and highlights likes/reblogs/replies from people you follow!”

tumblr dashboard update

You can see the latest activity on your blog.

YouTube Gives You a Subscribe Button: You can now embed a Subscribe button on your YouTube channel.

youtube subscribe button

Do you have a YouTube channel? Add a YouTube Subscribe button to your website.

Don’t miss this!

social media marketing networking clubThe team at Social Media Examiner launched the Social Media Marketing Networking Club.

This is a LinkedIn Group for marketers and business owners to network, learn and make connections. You’ll find discussions around the best ways to use social media tools to help your business.

We’ll strive to provide a safe environment where everyone is welcome to interact without spam, harassment, inflammatory or obscene remarks, prejudice or other nonsense. Join our LinkedIn Group.

What do you think? Please share your comments below.

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