Fuel Growth From Within Your Company With These Tips From Mondelez International


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During Social Media Week New York, B. Bonin Bough, Vice President of Global Media and Consumer Engagement at Mondelēz International, Kathryn Sheaffer and Lauren Fleischer shared their learnings and insights about Mondelēz International’s Mobile Futures initiative.

Launched in 2012, Mobile Futures aims at igniting intrapreneurship by driving a culture of innovation and embracing the start-up spirit internally. In this video, learn the impact that Mobile Futures has had so far on the organization and outline key learnings.

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