How do you nurture creative talent in your company? It’s an age-old question, and one that Atari founder Nolan Bushnell tackles in his book Find the Next Steve Jobs, released via a new publishing platform Tuesday.
Bushnell, also the founder of Chuck E. Cheese, was Jobs’ boss and confidant, to the extent that he was offered a one-third ownership stake in the fledgling Apple Computer in 1976 — and refused. Still, the pair stayed friendly over the years
“I came up with dozens of suggestions for Steve, many of which he wrote down,” Bushnell writes. “I kept thinking I should write them down too … now, three decades later, I have.”