Facebook Page Insights Updated: This Week in Social Media


social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Rolls Out Updated Page Insights: “After gathering feedback from the early users of the new Page Insights,” Facebook is “rolling out the updated Page Insights to all page owners, and introducing some new, highly requested features as well.” Click here to find out what’s changed.

facebook page insights post reach

“Page Insights allows you to see not only whom you’ve reached—but also whom you’ve engaged.”

Facebook Redesigns Ad Buying and Reporting Tools: “Now, the ad buying process will start with a simple question: What’s your advertising objective?”

facebook website conversions

“Based on the objective a business chooses,” Facebook will “now recommend an appropriate ad-type (i.e., a page post link ad to drive clicks to a website).”

Facebook Deactivates the “Who Can Look Up Your Timeline by Name?” Feature: If you used the “Who can look up your timeline by name?” feature to make your name unsearchable, this feature will be stopped. You’ll have to use the other privacy settings to control who can see your content.

facebook unsearchable feature

If you used the “Who can look up your timeline by name?” feature to make your name unsearchable, you’ll be seeing a message like this to say that your name will now be searchable.

Twitter Introduces New Features for Mobile: The new version of Twitter for Windows Phone now has “features that you can customize specifically for the Windows platform.”

twitter mobile windows update

“Photos and tweets can now be the backdrop of your Windows Phone lock screen.”

Foursquare Rolls Out Upgrades: “You’ll notice an updated look and feel, with a simple feed that shows you what’s most relevant nearby, right now.”

foursquare newly updated

Foursquare has “added a ‘nearby’ button. Tap it to see which of your friends are around.”

Here’s more interesting news to follow:

Instagram Launches Ads: In the next couple of months, you may begin to see “an occasional ad in your Instagram feed if you’re in the United States.”

Pinterest Starts Testing Promoted Pins: “You may spot a few in your search results or category feeds on the web or in mobile apps.”

promoted pins

“They work just like regular pins, only they have a special ‘Promoted’ label, along with a link to learn more about what that means.”

Introducing Social Media Marketing World: 60+ Pros Help You Master Social Media Marketing! Join Chris Brogan (co-author of The Impact Equation), Mari Smith (co-author of Facebook Marketing: An Hour a Day), Michael Hyatt (author of Platform), Jay Baer (author of Youtility), John Jantsch (author of Duct Tape Marketing), Amy Porterfield (co-author of Facebook Marketing All-in-One for Dummies), Mark Schaefer (author of Tao of Twitter), Michael Stelzner (author of Launch) and experts from more than a dozen brands as they reveal proven social media marketing tactics at Social Media Marketing World 2014—Social Media Examiner’s mega-conference in beautiful San Diego, California.

Check out this overview of the conference or click here for more details.

Social Media Examiner Is Four Today! Social Media Examiner was launched four years ago on October 12, 2009. Here’s the story of how it all started.

Our journey at Social Media Examiner continues to be an adventure. And as social media continues to evolve, we’re sure to have a lot more in store for you in the future.

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