Conference alert: How to produce videos employees and customers will crave

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If a picture is worth a thousand words, a video is worth 1 million.

Your communications strategy must include video. We’ll show you why and how on Tuesday, Nov. 12, in Chicago at our

2013 Best Practices in Video for Communicators Summit
.

Five video experts will give you practical tips for creating memorable videos on any budget.

Learn more about the summit.

Here are some questions this summit will answer:

“How can I create a video series that pulls a strong following?”

George Wright, the creator of viral sensation “Will it Blend?,” will share how he turned blending into a video series that has reached almost 300 million
views on YouTube.

“How can I make my video as searchable and shareable as possible?”

A panel of experts will discuss why putting employees in your video will encourage sharing, as well as how to tag and title your video to make it
searchable.

“All of my company’s corporate videos look the same. How can I make the next one stand out?”

Guy Bauer of Guy Bauer Productions will explain how to create authentic, eye-catching videos that don’t look like you made them in a boring, corporate
studio in 1992.

“How can I use video to contain a crisis?”

Ann Cameron of Con Edison will describe how the power company used video to assure customers of its 24/7 commitment to them during Hurricane Sandy.

“Can I create a quality video on a tight budget?”

Lisa Arney from SAS Institute will reveal that yes, you can, and explain how SAS does it to communicate with more than 13,000 employees.

Take a look at the full agenda.

It’s time to create videos viewers can’t wait to watch and executives love. You’ll learn how at this can’t-miss summit.

Don’t wait.
Register today!  

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