Your writing should inspire and excite readers, not put them to sleep. Attend this advanced writing summit to learn how to add depth, heart and excitement to your copy.
Posted: October 9, 2013
Are you satisfied with your writing?
Do you enjoy reading your stories in the employee publication and on the intranet, or do you think they’re boring?
If your writing needs a reboot, attend our
Advanced Writing and Editing for Corporate Communicators Summit
on Monday, Dec. 9, in Chicago.
During this one-day workshop, Mark Ragan, CEO of Ragan Communications, and Jim Ylisela, head of Ragan Consulting, will share proven techniques guaranteed
to revive you and your writing.
Ragan and Ylisela will teach you how to:
Understand the subject.
Most corporate writing is bad because the writer doesn’t understand the issues facing the company. You’ll learn interviewing techniques and exercises
to break through the confusion surrounding most corporate matters.
Grab readers’ attention in your first few words.
Learn how to write strong headlines and leads that draw readers into your story.
Find good stories.
The best stories won’t come knocking. Learn how to be a capable reporter and track them down.
Layer online content to ease reading.
Learn how to summarize content for skimmers, but include details for those who want to dig deep into your story.
Enhance your copy with multimedia.
Discover the best ways to add audio, video and photos to your content to tell stronger stories.
But that’s not all. We have a special offer.
If you’d like to stay in Chicago an extra day to attend our Brand Journalism for Corporate Communicators Workshop, you can do so for an add-on price of
just $ 495. Take advantage of this discount for a 360-degree writing and editing education.
It’s time to turn your writing into communications your company can’t live without.
Sign up now!
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