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3 Ways For Developers To Monetize Their Facebook Canvas Apps


PileOfMoneyWith all applications that run on Facebook’s canvas now processing local currency payments, the social network offered three tips on its developer blog on how developers can best monetize their apps.

The three tips from the social network were:

  1. Encourage first-time purchases: The payer promotions application-programming interface is designed to help you convert people who haven’t previously purchased virtual goods on Facebook. Facebook sponsors this feature, which lets you offer these people a discount on your game’s virtual currency.
  2. Monetize through offers: You can enable users to earn virtual currency by directly integrating with TrialPay for offers. A direct integration with TrialPay will allow for quicker load times, more specific reporting, and easier troubleshooting than before. For more information about offering reward based advertising, please visit TrialPay’s Facebook Developer Center.
  3. Streamline gift-card redemption: You can now implement the gift card dialog directly, to make it easy for people to buy your game’s in-app currency. Facebook gift cards are available in over 20 countries and in approximately 130,000 retail locations worldwide.

Developers: Anything to add?

Images courtesy of Shutterstock.

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